Marketing & Social Media
Project | 01
Digital Marketing | Hachette Book Group
I produced this video for Ruckus Factory during our partnership with book publisher Hachette Book Group. We worked with their marketing team to advance online brand positioning for upcoming books by creating angle focused videos. Sometimes it took some digging to find an interesting story to cover, other times the story told itself.
Project | 02
Branded Content | Texas Mattress Makers
This was one of a series of videos that I worked on for a client's social media. I wrote and produced the video, making changes based on their feedback. The goal was to take common mattress myths and turn it into a cute, quirky video to get more audience engagement.
Project | 03
Social Media | Vitalyc Medspa
I produced this blooper reel for Vitalyc Medspa from footage they were using to create a promotional video. The key was to edit a quick bite-sized video that's great for social media. Always thinking about ways to repurpose valuable content in a unique way is vital as a marketing professional.